Wednesday, October 18, 2006

Simplify, it's a simple flying experience.


"Call and fly. 0-800-1-454545 (toll free)."


"Click and fly. www.ga-citilink.com."

Product/ Service Description
Airline

Client
Citilink (a subsidiary of Garuda Indonesia)

Campaign Date
February 2003

Write Up
Citilink is a subsidiary of Garuda Indonesia - the Indonesian national flag carrier. There was new service launched by Citilink, which was a booking system e.g. via telephone and internet. It was a tactical advertisement. Now Citilink has vast customers that ranged from teenager to young adult that demands a simple, fast and casual flight that fits.

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